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Sandisk CES

Client:

Sandisk

Agency

AP42

Role

Creative manager, Art Director, production, vendor/freelance management

Booth experience for Consumer Electronic Show (CES) in Las Vegas, showcasing Sandisk’s new “Do More” branding and the launch of the 16GB memory card. Designed an engaging space with interactive multimedia, including a “Rock Band” competition and product demos, to drive interest and participation. The campaign emphasized Sandisk’s innovation and leadership, resulting in record traffic, high engagement, and a “Best in Show” award from Event Magazine..

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